About FatArrow
Every week, thousands of businesses copy data between tools by hand, chase leads too slowly, and build the same reports from scratch. Not because they lack ambition. Because nobody showed up to fix it for them.
Years spent working with small businesses (restaurants, retailers, agencies, professional services) revealed a pattern. Every single one was running on a stack of tools that didn't talk to each other, with a team spending hours every week manually connecting the gaps.
The tools existed. The integrations existed. But nobody had time to build and maintain them. The businesses that could afford a full-time ops person got ahead. The ones that couldn't just kept falling behind.
FatArrow is the service those businesses needed: built for you, then maintained and monitored so it keeps working. You tell us what's wasting your time, we take it off your plate, and you get those hours back.
The name comes from the fat arrow notation in code: =>. It means: take this input, and give back this output. That's exactly what we do for your business.
What makes FatArrow different
Every other automation product hands you a login and a learning curve. We hand you a working system. You never log into a workflow builder.
APIs break. Platforms update. We monitor everything and fix issues before you notice them. Ongoing maintenance is included with every build.
No jargon, no tech spec sheets. You tell us what's costing you time, and we tell you in plain terms what we can do about it. The 50-year-old shop owner gets the same service as the VC-backed startup.
We run your AI on your own infrastructure, a private model, not a shared cloud tool. Built GDPR-conscious from the start, so the AI working for you isn't quietly working for someone else.
We build everything. You approve it, then forget about it. Ask Arrow in the corner whenever you're ready, or reach us at hello@fatarrow.io.